Medical Empire
An online store for medical supplies and equipment in Egypt — we built it in 2020, and it is still trading.
The challenge
A medical catalogue is not like any other. It holds a thermometer at a hundred and thirty pounds and an infant incubator with no listed price at all, because that one is negotiated. The store has to carry both without spoiling either.
And there are two kinds of customer: a household buying a blood pressure monitor, and a hospital fitting out an intensive care room. Both have to find themselves on the same site, and neither should feel they walked into somebody else’s shop.
All of it in Arabic and English — not a translated shell, but a full catalogue with its categories, its brands and its product names in both.
What we built
We built a complete bilingual store: a catalogue of nested categories and brands, search and filtering inside them, a cart and a customer account, a wishlist and product comparison, and saved shipping addresses.
Anything without a listed price gets its own path: "request a price" in place of the buy button. Equipment that is priced by negotiation stays in the catalogue, visible and comparable, without the site quoting a number it cannot stand behind.
Beside the store sit two things no ordinary shop has: an affiliate programme with its own sign-up and account, and a medical conferences section organised by speciality.
The site was handed to the client’s team after launch, and they have run and developed it since.
What it does
The store
- Arabic and English, catalogue included
- Nested categories and brands, with search and filtering
- Cart, account, orders and shipping addresses
- Wishlist and product comparison
- Offers with a discount percentage per product
- Prices in Egyptian pounds
The parts that are not a shop
- "Request a price" for negotiated equipment
- An affiliate programme with sign-up and account
- A medical conferences section, by speciality
- A blog
- A brands directory of its own
- A best-offers section
The store today, in numbers
These were read off the store itself on 31 October 2026 — five years after we handed it over. They say the site is still running and still large; they do not say all of it is our work.
- 183categories and sub-categories in the catalogue
- 85brands
- 2languages, with the catalogue complete in both
- 5+ yearsrunning without us touching it
Plainly: we built this store in 2020 and handed it to the client’s team. It is not under our maintenance, and what is on the site today includes five years of work that is not ours.
Open the site · medicalempire.comWhy there are no screenshots here
The site was built in 2020 and has been changed by the client’s team ever since. Any screenshot we put here would be somebody else’s work shown as ours. So we describe what we built, and leave you to open the store and judge it yourself.
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